Media Solutions is working with DHCS to provide for the MAT Project, a multi-media, multilingual advertising campaign covering various cities within the state of California, specifically targeting highly effected communities. The media selection includes Television, Radio, Digital Outdoor, Convenience Store Posters, Print and Digital (minimally Search, Display and OTT) in English, Spanish and Chinese. The MAT Project is targeted at individuals with substance use disorder and their families, with an emphasis on making connections to treatment. Visit the website ChooseChangeCA.org to learn more about the statewide “Choose Change” campaign, and to find MAT via the Treatment Locator.
This project receives funding from the State Opioid Response (SOR) grant through the Substance Abuse and Mental Health Services Administration (SAMHSA).
Project Leads:
Project Resources:
Stimulant Use Disorder Video, English
Stimulant Use Disorder Video, Spanish